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Michal Lubelec

Michal Lubelec

E-commerce Performance & Strategy Consultant

Michal Lubelec has several years of experience in performance marketing and campaign automation for large e-commerce players.

Experience

Michal has been working with leading e-commerce players in Slovakia and Central Europe, with turnovers ranging from 1 to 50 million euros, for over 6 years. His expertise spans key areas such as accurate measurement, channel and product analysis, and strategic performance marketing setup.

He spent several years leading a team of specialists dedicated to setting up and optimizing performance campaigns. In addition, he provided training in PPC and web analytics. Throughout his career, Michal has assisted more than 30 clients in setting up and optimizing their performance campaigns.

His strengths are rooted in performance marketing and the automation of campaigns through scripts and analytical tools.

 

Specialisation

  • Settings measurement and web analytics
  • Strategy for performance campaigns
  • Planning budgets and bidding
  • Design and optimisation for product and other feeds
  • Campaign automation

He also participated in projects...

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Matej Karaba

Long-term Impact & Business Consultant

Michal Lubelec

E-commerce Performance & Strategy Consultant

Marek Ďuračka

Business & Marketing Strategy Consultant

  • Matej Karaba

    Long-term Impact & Business Consultant

  • Michal Lubelec

    E-commerce Performance & Strategy Consultant

  • Marek Ďuračka

    Business & Marketing Strategy Consultant

Matej is Long-term Impact & Business Consultant and will help you with:

  • Coverage of the marketing mix potential
  • Long-term sustainability
  • Development of a business strategy
  • Creativity in technology
  • Managing IT projects
  • UX/UI and SEO

Michal is Consultant for E-commerce Analytics and Measurement and will help you with:

  • data and analytics settings
  • bidding and budget planning
  • campaign automation

Marek is Business & Marketing Strategy Consultant will help you with:

  • Social media
  • E-commerce Strategy
  • Developing Business Strategies
  • Performance Marketing
  • HR & Building of marketing team